We helped kick off what’s quickly becoming a new holiday tradition, Netflix's Christmas Day NFL coverage. Directed by Bodega’s Adam Reid and starring Emmy- and Grammy-Award–winning superstar Kelly Clarkson opened the event with her modern holiday classic, “Underneath the Tree”, welcoming fans around the world to a moment that was warm, iconic, and unmistakably big.

For the second year in a row, Netflix and the NFL joined forces, featuring two marquee NFC rivalries streaming live globally: Dallas Cowboys vs. Washington Commanders and Detroit Lions vs. Minnesota Vikings. The Lions vs. Vikings game shattered U.S. streaming records, averaging 27.5 million viewers, making it the most-streamed NFL game ever!

From the earliest creative conversations to the final frame on screen, the Northern Lights Family provided the full creative backbone—creative direction, production, editorial, and finishing—to bring this magical holiday moment to life!

The work was covered by Rolling Stone and many other international news outlets.

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CREATIVE DIRECTION

DIRECTING

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EDITORIAL

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FINISHING

AUDIO MIX & SOUND DESIGN