One Subscription, Endless Stories

To drive new sign-ups for AMC+, we crafted a high-energy, editorially driven subscriber spot that unites the streaming service’s diverse offerings across AMC, IFC, Sundance Now, and Shudder.

Our challenge: communicate the platform’s genre-spanning value, award-winning dramas, cult comedies, prestige documentaries, and pulse-pounding horror, in one cohesive and compelling cut.

We leaned into rhythmic editorial, dynamic transitions, and elevated design to give each featured show its own spotlight while reinforcing the message that it all lives under one roof. From gritty thrillers and indie gems to genre favorites and original series, AMC+ brings premium entertainment together in one place, without the premium price tag.

The result is a smart, engaging piece designed to convert browsers into subscribers, by showing exactly what they’re getting: more must-watch content, fewer limits, and bingeworthy stories.

Creative DirectioN

STRATEGY

CONCEPT

SCRIPTS

Edit

DESIGN

ANIMATION

Sound Design & MIX

VERSIONING